Unfortunately, the packaging is far more important than youthink. Today, businesses are facing a highly competitive environment, and to succeed you need a solid plan to stand out. Custom gift boxescan help you dominate the playing field and outshine your competition.
Sure, you may have spent a lot of time, effort, and money in developing your product, but if you haven’t invested in premium packaging, your product might not jump off the retail racks faster. So whether you are an established business or a startup looking to grasp customers’ attention, custom printed gift boxescan aid you to increase your ROI and build a huge base of loyal customers.
Here’s exactly how bespoke gift boxes can help your business.
Create Brand Awareness to Grow Business
The packaging is another way to get your brand name, logo, slogan, and tagline out there for the people to see. From the delivery guy to neighbors and your pals, the beautiful custom made gift boxes with your brand identity is going to get your business notified. It will lure potential customers who haven’t ordered your product. The well-thought-out print on your packaging will give them the enticing information together with your email and web address that will persuade them to buy from you.
Remember, a curious customer will either ask someone or lookup for your business over the internet. Wondering how you can differentiate your packaging from the rest?
- Opt for a box with a unique shape and size.
- Choose a color palette that complements your brand logo.
- Use custom stamps and stickers to adorn the packaging from the outside.
- With attention-grabbing fonts, make your slogan or tagline stand out.
Custom Gift Boxes can Make Your Brand Go Viral
Today, the reach and influence of social media are indisputable. It won’t be wrong to say that the world largely revolves around social media. Since it has become a way of life for many. If you share something that moves and thrill others, it can go viral in seconds. This why creating something unique that entertains and surprisescustomers can help spread the word about your business much faster.
For example, if your customers love the packaging your product comes in they are more likely to snap its pictures or shot its video and post it on Facebook, Instagram or YouTube.A lot of you would be surprised to know that the internet is already flooded with unboxing experiences. A 2016 Dotcom Distribution research also showed that if the packaging was of premium quality, 40 percent of the consumers willpurchase again from the brand.
This is an excellent way to get your name out there and gain repeat customers without spending a fortune.
Make a Great First Impression with your Customers
Since packaging is the first encounter your brand has with consumers, it’s crucial that your containers should leave a lasting first impression. People always judge a book by its covers and this especially true when it comes to buying products. An aesthetically pleasing packaging will give your customers the idea that what’s packed inside is of high-quality. This reflects that if a product package looks classy and attractive, it will give the impression that your product is desirable.
In contrast, no matter how good your product maybe, if it doesn’t come in an exquisite box your customers would doubt its quality. This means your packaging has the potential to make or break your business. So if you need help with your packaging, The Legacy Printing is a great place to start. Not only they will help you at every step of the packaging process and choosing the right box from a variety of inspiring and eco-friendly packages, but they can also design it for you without any additional charges. On top of it, the company offers the best prices in the market and is trusted by hundreds of merchants in the US.